Today, successful businesses frequently decide to upgrade their printers and copiers by purchasing or leasing new equipment. Re-selling these assets sometimes holds financial advantages. It enables companies to make room for the latest technology without paying to dispose of unwanted items. Use six helpful secrets to boost sales efforts:
1. Sell Only Items in Good Working Condition
Most buyers who search for used office equipment for a small business or a home office won’t consider broken or malfunctioning copiers and printers. If your for-sale items have stopped working, consider contacting your repair service. It might prove cost-effective to fix some types of damage before placing this equipment on the marketplace. In the alternative, many repair companies haul broken or damaged office equipment away for customers as a courtesy.
2. Focus on Local Sales Markets
Focus your re-sale efforts on the local level. Particularly in the case of heavy or bulky office equipment, it usually makes sense to ask prospective buyers to visit your location and remove purchases at their own expense. Offering assistance in moving office equipment to customer vehicles will increase potential sales opportunities, however.
3. Don’t Neglect Security Issues as You Prepare Items For Sale
Make sure you remove or rewrite any hard drives located in this office equipment prior to a re-sale. These locations store sensitive personal data which should not fall into the possession of identity thieves. Your repair service should be able to assist you with this issue.
4. Include Manufacturer Instruction Manuals With Used Copiers And Printers
If possible, attach manufacturer instruction manuals and directions to the equipment. You might consider enclosing this information in a plastic bag and securing it to the exterior of the copier or printer. Buyers will know where to obtain replacement parts if you include this information.
5. Clean Items Carefully
Consider cleaning the exterior of the equipment carefully before the sale. Also check paper paths to ensure no documents remain trapped inside. Attractive items usually sell faster!
6. Advertise The Sale Effectively
Word-of-mouth and free online ads help market re-sale office equipment inexpensively. Don’t forget to inform employees about the sale, too. They may help you locate interested buyers.
Businesses taking full advantage of new printer and copier sales opportunities sometimes market older items at regular intervals. Well-managed sales eliminate equipment disposal costs!
